The duel is age-old: on one side, cold, methodical and exhaustive ‘calculation’; on the other, the decision-maker’s dazzling intuition, that often indefinable ‘flair’. Since the advent of Big Data ...

Abstract: The development and implementation of computer technologies have been very fruitful, leading to the generation of massive amounts of data that need analysis. The collected data, however, is ...

Abstract: The purpose of this study is to explore the effectiveness and practicability of brand marketing data mining model based on feature extraction algorithm. Through the comprehensive use of ...