AI agents are moving from experimental tools to embedded digital coworkers in retail, capable of managing complex, multi-step workflows across sales, service, and operations. Advances in contextual ...
Integration leverages Model Context Protocol to connect demand- and supply-side platforms in a unified diagnostic workflowSAN FRANCISCO, April ...
B2B marketing is undergoing a rapid transformation as buyers increasingly research vendors inside AI tools like Microsoft Copilot and Google Gemini, bypassing traditional search. At the same time, ...
Meta’s AI “push” ads are driving faster growth and better ROAS as Google’s “pull” moat erodes. Read more macro analysis here.