Xbox's newly installed CEO Asha Sharma was the driving force behind Microsoft's decision to quietly kill off the "This is an Xbox" campaign, according to a recent report by The Information. This has ...

Xbox Games Showcase 2026 will air on June 7 at 10:00 a.m. PT / 1:00 p.m. ET / 6:00 p.m. BST, Microsoft announced. It will be immediately followed by a special deep dive “Direct” into Gears of War: ...

Microsoft has confirmed exactly when this year’s Xbox Games Showcase will take place. It will air at the usual time, 1PM ET on the Sunday (June 7) of Summer Game Fest weekend. In recent years, the ...

Our expert, award-winning staff selects the products we cover and rigorously researches and tests our top picks. If you buy through our links, we may get a commission. Matt Elliott is a senior editor ...

Microsoft is once again shaking up its Xbox Game Pass service, with drastic changes announced in April 2026 that included a price decrease and the confirmation that new Call of Duty games will no ...

Microsoft's Xbox Games Showcase is set for June 7th, featuring new gameplay and announcements from Xbox Game Studios and partners. A special Gears of War: E-Day Direct will follow. This marks the ...

LB Beistad is a writer and musician based in Nashville, TN. Her love of gaming began with her cousin introducing her to Banjo Kazooie and Jak and Daxter when she was five years old. Since then, she ...

At long last, Xbox’s Achievements system is getting some big upgrades. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. For passionate Xbox fans ...

A new deal for Xbox users can save them up to $250 on a new Xbox Series X. Over the past year, Microsoft has had to raise the price of its latest generation of Xbox consoles due to tariffs and ongoing ...

Microsoft will hold its major annual Xbox Games Showcase on June 7, with Gears of War: E-Day getting this year's dedicated post-show Direct. "Sunday, June 7 is locked in," Microsoft's new gaming boss ...