Like most car folk, I grew up playing with Lego sets, more than a few of which were of the four-wheeled variety. As far as licensed brands went, though, you were basically out of luck unless you were ...

If there’s one thing Lego is known for—besides the legendary clutch power of its immortal plastic bricks—it’s the company’s uncanny ability to pinpoint the Next Big Thing and immediately sign a ...

Forbes contributors publish independent expert analyses and insights. A British writer who specializes in indie gaming and LEGO. This voice experience is generated by AI. Learn more. This voice ...

Lego and F1’s collaboration is one of my favourites. Lego has already produced sets for F1 teams over the years including Aston Martin, Ferrari, McLaren, and Mercedes. And now, there are a bunch of ...

LAS VEGAS -- A Lego-liveried car will take part in F1 Academy in 2026 as part of a new multi-year partnership between the Danish company and Formula 1's all-female support series. Lego launched a ...

In celebration of the recent collaboration with Formula 1 (F1), LEGO has introduced a 1:1 scale replica of a Ferrari F1 car to race across Hong Kong streets. Also known as “Catch me if you can”, the ...

SILVERSTONE, UK — When Formula One brought 10 full-size, drivable Lego cars to the Miami Grand Prix for the pre-race drivers’ parade, few could have predicted the move’s success. “The fact the cars ...