Many brands are obsessing over their AI capabilities and chasing the shiniest AI tools, thinking that's what will make them stand out. But I think they're missing the point entirely. Meanwhile, brands ...

Artificial-intelligence models will supposedly take over the world, but AI innovator Luc Julia tells Nature that they’re little more than glorified pocket calculators. The AI Illusion: Why Machines ...

An artificial-intelligence algorithm that discovers its own way to learn achieves state-of-the-art performance, including on some tasks it had never encountered before. Joel Lehman is at Lila Sciences ...

Recent studies show some systems recommend different treatments for identical patients based only on demographic labels, a ...

Artificial intelligence is rapidly transforming filmmaking, raising a bigger question: could AI actors one day replace human ...

In the months that followed the Spring/Summer 2026 season, we have seen a series of new hires in the communications, marketing and design departments of all major houses. Our new series ‘Fashion's ...

B2B advertising has finally outgrown its obsession with vanity metrics. Today, the smartest players in advertising are trading broad impressions for tangible business outcomes. Traditional metrics ...

The rapid advancements in artificial intelligence (AI) have revolutionized high-frequency trading (HFT), enabling unprecedented market efficiency and speed. However, the very technology that ...