Barbie and WNBA legend Sue Bird unveiled the new Barbie brand campaign and slogan “Give Limitless Possibilities” at Fever x Sky WNBA game on Friday, 8/30 EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel ...

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Barbie has taken a bold and heartfelt step toward inclusivity with the debut of a new doll representing children with type 1 diabetes (T1D). As part of Mattel’s Fashionistas line, this Barbie features ...

In a landmark moment for inclusivity in toys, Mattel has launched the first-ever Barbie with Type 1 diabetes (T1D), created in a partnership with the nonprofit Breakthrough T1D. The nonprofit ...

EL SEGUNDO, Calif. — After 12 years of Brave Barbie being the solo star of Mattel's heartwarming initiative to create toys specifically for kids undergoing medical treatment, Ken is stepping up to ...