A B2B ambassador program is not as common as the sister program - B2C. However, when done well, B2B programs can increase awareness of the brand tenfold and create eventual conversions in the millions ...

Forbes contributors publish independent expert analyses and insights. I explore personal branding and storytelling in the digital age. Apr 11, 2023, 12:00pm EDT This article is more than 3 years old.

Vereigen Media’s latest approach moves away from that model entirely, prioritizing verified content engagement (VCE), ...

At B2B Summit North America, award winners will share how they fostered cross-functional alignment, prioritized customer needs, and implemented innovative best practices to deliver business success ...

Marketers who rate their B2B firm's influencer program as very effective are more likely to say they outsource the work, use AI, and keep the program going continually, according to recent research ...

LONDON--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today opened calls for nominations for its 2025 B2B Return On Integration Honors and B2B Programs Of The Year Awards in Asia Pacific (APAC) and Europe ...

CHICAGO, March 11, 2026 /PRNewswire/ -- Ascendant Loyalty Marketing, the leading U.S.-based consultancy focused exclusively on designing and launching data-driven loyalty and engagement programs, ...

EVANSTON, Ill., May 24, 2022 /PRNewswire/ -- UniformMarket, the Illinois-based leading SaaS eCommerce platform for fast-growing B2B businesses in the uniform, medical equipment, footwear and apparel ...

TEMPE, Ariz.--(BUSINESS WIRE)--Offerpad (NYSE: OPAD), a leading real estate solutions provider, continues to strengthen its portfolio with the growth of its B2B Renovate program, which has emerged as ...

TreviPay, a global B2B payments infrastructure partner, today announced the expansion of its partnership with Aventon to support the launch of the Aventon Payment Terms program in Germany. Building on ...